When it comes to shopping for beauty products it’s very easy to turn to those well-known brands, time and time again. Often in the shadows, you’ll find many brilliant under-the-radar cosmetic brands that deserve to be shouted about. We only stock the ‘bestsellers’ - the ‘hero products’ of each of these brands. If it’s on our site you are buying tried and tested recommendations.

Every week we celebrate the best of British Beauty Brands who are making exceptional products. We are pleased to announce that this weeks NEW #BRITISHBEAUTYHERO is a fabulous new EXCLUSIVE brand that we have just welcomed to our store: